B2B Insights for Marketing & Sales Leaders

If you'd like to get inside our heads, here's how. We developed these insights to give you an opportunity to get to know us. Our white papers, blogs, and other content pieces offer a chance to see how we think.

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Top 6 Sales Enablement Best Practices

Sep 27 2016 | Overground Overground

We dive into the top 6 sales enablement best practices for B2B sales leaders to measure their sales productivity. ...

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5 Must-Haves for Your B2B Customer Journey Map

Sep 13 2016 | Overground Overground

These 5 must-haves are the key to successfully using a customer journey map to drive purchase readiness....

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Sales & Marketing Strategy Alignment: What It Means for Sales Leaders

Jul 21 2016 | Overground Overground

We use the stages of a customer journey to highlight the importance of sales and marketing alignment for sales leaders....

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Top 3 Reasons Why Sales Enablement Is a Game Changer

Jul 12 2016 | Overground Overground

The top 3 reasons why sales enablement is a game changer for your B2B sales organization to increase revenue and drive new customer acquisition. ...

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